In 1941, a Swiss electrical engineer was walking in the woods with his dog. During the trip, he found the burdock seed sturdily attached to his clothes and his dog’s hair. He took a close look at the burdock seed and found several tiny hooks surrounding the seed. He discovered it could be used as a new way of fastening; simple but effective. Thus, he invented Hook and Loop. After decades, the hook and loop remains a simple solution to provide fastening solutions to many industries and countless applications.